Brand Identity

• What is Apparel Singapore
all about?


• What does Apparel
Singapore mean?


• How are Apparel
Singapore companies
selected?

 

What is Apparel Singapore all about?

Apparel Singapore’s group of Singapore-managed apparel companies are an extension of our customers’ businesses, working to achieve shared goals and aspirations. We respect our customers’ intellectual property and protect their reputations, with the desire to create opportunities, sustain profitability and help our customers succeed in an extremely competitive marketplace. By helping our customers mitigate their business and brand risks, we are committed to being the first choice partner in the global apparel industry.

 

What does Apparel Singapore mean?

Reputable
We are a group of highly reliable and trustworthy Singapore based companies that have an established clientele base and proven successes

Integrated
Our member companies embody the Singapore capability of communicating to all levels along the business chain, ensuring product integrity from design to manufacture, minimizing the risks of delays.

Customer-focused
We understand our customers' needs completely and meet their requirements consistently to achieve the best results for our customers’ business

Adaptable
We have the scale, talent and infrastructure to operate efficiently and transparently , and deliver results

Responsible
We abide by strict social and environmental regulations and do not take any risks that our customers would not

 


How are Apparel Singapore companies selected?

Brand Ambassadors of Apparel Singapore are selected based on a stringent set of criteria. Our ambassadors consistently uphold and abide by the Brand Attributes of Reputable, Integrated, Customer-focused, Adaptable & Responsible and they demonstrate commitment towards supporting the Brand’s goals and attributes through contributing to or participating in the Brand’s marketing and promoting activities. You can  recognise a Brand Ambassador, by the Apparel Singapore Brand Name and Trademark on the company’s collaterals, business publications, website or even hangtags & labels.

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